|Marketing Plan and Social Marketing Campaigns|
|Bid #:||AGLC RFP 2012-22|
|Published By:||Alberta Gaming and Liquor Commission|
|Value Range:||Not Available|
|Bid Closing Date:||07/09/2012 2:00:00 PM MT|
Alberta Gaming and Liquor Commission
Closing Date : 07/09/2012 at 14:00 PM
|Contact:||Contact: Mercer, Casey
Procurement and Contracting Lead
50 Corriveau Ave. St. Albert, Alberta T8N 3T5
Tel: 780-447-7497 Fax: 780-401-3014
|Details:||The AGLC requires an experienced agency to work with its Corporate Strategy & Social Responsibility division to develop a Marketing Plan and Social Marketing Campaigns that are designed to: â¿¢ build a culture of moderation around liquor with the ultimate goal to reduce liquor-related harms (i.e. risky or heavy consumption, violence in and around bars, impaired driving); and â¿¢ make Albertans aware of the programs, training and tools available to help assess and manage their liquor consumption and related behaviour. The Marketing Plan and Social Marketing Campaigns must align with and compliment the Alberta Alcohol Strategy and its related programs. Stakeholder involvement is required and effectiveness must be measurable.|
|Disclaimer:||This bid is researched and provided for information purposes only. To participate in this bid opportunity, interested vendors are sometimes required to register on the Alberta Gaming and Liquor Commission's website.|
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