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City of Mississauga

MiWay Transit Shelter Advertising Program


Closing Date: 01/24/2018 04:00:00 PM ET


Procurement Name: Request for Pre-qualification for MiWay Transit Shelter Advertising Program
Procurement Number: PRC000604
Planned Date for Publication of Notice of  Intended Procurement: December 18, 2017
Description of Procurement: The City’s shelter advertising contract that has been in place for the past 18 years will expire on July 2, 2018. The City is seeking a new revenue-generating shelter advertising contract that also includes new shelter installations, digital advertising opportunities and maintenance.  The City will consider a future contract with a minimum ten year term based on the proposed submissions.
As of 2017, MiWay’s transit system includes 3,500 stops and 1,100 transit shelters, 516 of which carry advertising. MiWay’s five year service plan sets a goal of increasing the shelter to stop coverage ratio to 40%, an increase of 300 additional transit shelters. MiWay’s key objectives for a new contract include:
  • To generate revenue to the City through advertising (shelter or other digital display options)
  • To expand the shelter program by adding new shelters per year (achieving 300 net new shelters by 2028).
  • To explore digital advertising opportunities on street including shelters and digital billboards within the City.
  • To ensure that all shelters are cleaned and maintained through a scheduled maintenance program including removal of snow inside shelters.
This is the first step of a multi-step procurement process.
Language(s) Permitted for Supplier Responses: English only
Type of Trade Agreement: Comprehensive Economic and Trade Agreement (CETA)
Canadian Free Trade Agreement (CFTA)
Ontario Quebec Trade and Cooperation Agreement (OQTCA)
Contact for More Information:
Rajesh Singh, Senior Buyer
Materiel Management
Phone : 905-615-3200 Ext : 3408
e-mail : rajesh.singh@mississauga.ca
  • Interested suppliers should express their interest in the procurement to the above noted individual
  • Bidding documents will be available electronically on www.biddingo.com/mississauga

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Category(ies) Selected
  • Printing Services/ Graphics/ Imaging/ Desktop design / Equipment
  • Shipping/ Courier, Transportation Services/ Storage Services
  • Hospitality/ Conference/ Special Events/ Travel Services
  • Marketing/ Promotional/ Advertising Services